Specially formulated with Stain Defense Technology that helps GENTLY WHITEN, remove stains and prevent new stains from setting.
Delivers a 2 SHADES WHITER SMILE* without damaging enamel or causing tooth sensitivity (with 6 weeks regular brushing)
Baking soda formula that is GENTLE ON ENAMEL & TOUGH ON PLAQUE
Fluoride toothpaste that helps PROTECT AGAINST CAVITIES and control tartar
New and improved clean mint flavor that leaves a FRESH-FROM-THE-DENTIST clean feeling